We love cookies (and bears)

Our cookies are made from A to Z in the open kitchen of our bakery in Haarlem. Obsessively clean as required by the boss. You can watch us work work work work work, hip-hop and RNB in the background. Our high ceiling and Bowers & Wilkins sound system creates the best vibe - on top of the smile of our team. At Good Bear Cookies in Haarlem you’re always welcome to throw a basketball in our hoop. But no free cookie - even if you score 100 times after each other <3

2 years to develop that inimitable recipe. Eggs and butter are organic. Because when they’re not, these two products can really be full of sh*t. Our flour comes from a family owned mill in France. And for the chocolate, nobody does it better than Valrhona. Starred chef pâtissiers use it all around the globe, so we did the same (:

Our team is made of people who became friends along the way. A real blessing for everyone and the guarantee of this cosy Good Bear vibe.

  • Jack Kitchiner

    Good Bear boy from day 1.
    Jack joined the team right before the opening. At the time he wasn’t even 18. He gave a very first good impression by opening the door for Laura and letting her go first (yes, sometimes it’s that easy). Jack comes from a family of bakers and entrepreneurs, no wonder it was a match. Nowadays he studies sports management in Amsterdam and often hangs out in the store outside of his working hours.

  • Ella van Muiswinkel

    Ella joined the team when Good Bear was just a couple of weeks old. She is the little sunshine of our group and perfectly embodies the values of Good Bear. Ella studies psychology in Leiden. She’s a very happy and social person, but also a great listener who has strong interpersonal skills. You’ve probably already seen her in the open kitchen or behind the counter, serving you cookies with her brightest smile :)

  • Adam Ghaffar

    Adam is the most recent (and great) addition to our team. The day he came for his interview, Laura forgot about it and thought he was trying to sell her something. In the end, it was meant to be, the click with Juriaan and Laura was immediate and Adam started the week after. We know for a fact that girls come to GB for cookies, but also for Adam. So we wisely keep him behind the counter and not in the kitchen (ha.ha.ha). Just like Jack, Adam loves playing basketball.

  • Juriaan van Beelen

    Cookie tester from day 1
    & co-owner of Good Bear Cookies

  • Laura Laustriat

    Cookie queen from day 1
    & co-owner of Good Bear Cookies

  • Good Bear Cookies

    The one behind all of it